The Lab

Prime Time Lab brings together multidisciplinary teams to develop original animated series concepts designed for the prime-time audience. Participants will collaborate in the writers’ room–style environment to create bold, character-driven stories as an animated European self-contained series or sitcom for a prime-time audience.

From the selected applicants, two creative teams will be formed. Each team will develop a new animated series concept from initial idea to pitch.

Head Writers Are invited to apply with an original project Idea.

We are looking for bold, authored concepts with strong narrative voice - projects that are ambitious, distinctive, and grounded in scripted material.

Your idea can be provocative, daring, radical, inspiring, or disruptive. It can be serious drama or comedy. But it must resonate. It should reflect life in contemporary Europe, engage with the world around us, and carry cultural and social relevance.

All projects must be rooted in a sustainability theme. This can range from climate and ecology to social cohesion, equality, technology, community, culture, personal sustainability, and the future of human life on Earth.

Selected Head Writers will develop their project in close collaboration with a Showrunner and Chief Editor, while leading and inspiring a multidisciplinary team of emerging creative talents to bring the concept to life

Author-driven writers’ room

Prime Time Lab introduces participants to the Writers’ Room, a creative collaboration that is combining efficiency and scalability with directorial voice and artistic authorship. It enables the creation of animated series capable of reaching broad European audiences while maintaining a distinctive creative identity.

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